Famous for their stylish menswear and accessories, Hackett have been going strong since 1983. Founded by Jeremy Hackett and Ashley Lloyd-Jennings, the brand started as a luxurious vintage clothes store on the Kings Road in Chelsea.
This iconic British menswear line epitomizes modern men’s style – unfussy yet elegant at the same time. Hackett London x Jenson Button is an exciting new collaboration that’s sure to be a huge success.
Hackett – The Home of British Menswear
Soon after they were established, Hackett began to make their own menswear clothes which blended traditional tailoring with contemporary cuts. Today, this popular British menswear brand has more than 150 stores in over 30 countries and a flagship store at 14 Savile Row in London.
Hackett stores have an extensive range of men’s clothes and accessories to answer all your sartorial needs. This luxurious men’s clothing brand is both durable and elegant.
We’re always impressed with the service that you get in a Hackett store. From advice on the best accessories for your outfit to which handkerchief matches your jacket, you know that you’re in excellent hands.
The brand have several menswear lines, including Hackett Mayfair specializing in tailoring, the HKT diffusion label, and Hackett London, a great collection of separates.
About Hackett London
Specializing in men’s and boy’s clothing, Hackett London are known for their eminently wearable and elegant casualwear and blazers. The extensive range also includes men’s boots, scarves, umbrellas and other accessories.
Hackett London x Jenson Button
Hackett London have a long history of partnering with people and brands sharing a similar ethos, such as Henley Royal Regatta and British Army Polo. So it’s fitting that their new ambassador is the iconic Formula 1 champion, Jenson Button.
British racing legend, Jenson Button has long been a fan of Hackett and their cross-generational appeal to young and old. Hackett London x Jenson Button is an elegant yet practical menswear collection.
Featuring clever design details such as aqua guard zips, this new collaboration between Hackett London and Jenson Button is named “Embrace the Curves of Life”.
The idea of embracing life with passion underpins Hackett London’s Autumn-Winter 21 collection. Jenson models the new collection at Brands Hatch, the motor racing circuit in Kent where he frequently raced.
Hackett London excel at updating timeless classics and the new range is no exception. There’s a fresh take on the classic Hackett London Parka, which is made from a water and wind-resistant fabric and filled with eco down for optimal insulation.
The Tech Velospeed Jacket is another highlight of the new collection. Crafted from a state of the art, water resistant fabric, this stylish men’s jacket boasts aqua-guard zips, heat sealed seams and a mesh ventilation system, as well as a packable hood in the collar.
Cosy classics such as Hackett’s Lightweight Gilet now come in five attractive colours: Cobalt, Mushroom, Rose, Navy and Bright Orange. Made from sustainable nylon, this long-wearing gilet has an ideal warmth to weight ratio.
The Tweed Wool Mac is the ideal transitional coat that works in all seasons. Made from the finest wool, it’s ultra breathable and rain resistant. There are adjustable cuffs, a zip pocket and a zip-out liner.
About AWWG
Established in 2006, AWWG is an international fashion group which includes the renowned brands Hackett, Pepe Jeans London and Façonnable. AWWG has 238 owned stores, with a presence in 54 countries worldwide and employs 2,800 people.
Marcella Wartenbergh, CEO of AWWG, the parent company of Hackett London, says, “We’re pleased to announce this new collaboration. Not only is Jenson a fantastic sportsman, he has become an inspiring advisor with an impeccable style – Mr. Button illustrates the spirit of the Hackett London man.”
In Conclusion: Hackett London
The new Hackett London x Jenson Button clothing line will without doubt appeal to men who appreciate the finer things in life.
Discover the Hackett London x Jenson Button collection in stores worldwide as well as online at www.hackett.com and on Instagram @HackettLondon with the hashtag #HackettxJenson.
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